We often hear the term OTOP on trade fairs showcasing the products of a particular town or city in the Philippines.
The One Town One Product (OTOP) is a priority program of government to promote entrepreneurship and create jobs. Through OTOP, local chief executives of each city and municipality take the lead in identifying, developing and promoting a specific product or service, which has a competitive advantage.
OTOP Philippines supports micro, small and medium enterprises (MSMEs) to manufacture, offer and market distinctive products or services through the use of indigenous raw materials and local skills and talents. (otopphilippines.org)
In the recent Provincial Trade Fair held in Calaca as part of the Ala Eh! Festival, we hopped from one LGU booth to another to see the products each town is known for.
TAYSAN
Passion fruit made into juice, jam, marmalade, puree
Sinamay products
TANAUAN CITY
“Sumang-Yakap”
MALVAR
Nata de coco and other bottled products like peanut butter, coco jam, sweet macapuno
IBAAN
Kulambo, tamales, handwoven beddings, sugarcane juice
BALAYAN
Bagoong (Filipino condiment made of fermented fish or shrimp)
LEMERY
Sinaing na tulingan
Veggies, particularly a mass production of garlic
Watch out for the next batch of our One Town, One Product feature. Learn more of the products you can patronize here in Batangas.